Leading Brands in India

The latest Business World magazine cover story is about consumer responses ( satisfaction/loyalty ) towards various brands in India ( research conducted by CSMM, Customer satisfaction management and measurement, an arm of IMRB International ).

The results show the leading consumer satisfying brands to be -

Apparel - Allen Solly
Sportswear - Planet Sports
Air conditioner - LG
Television - Samsung
Washing Machine - Videocon
2 Wheelers - Hero Honda
4 Wheelers - Ford and Honda
Refrigerator - LG
Insurance - LIC
Credit Cards - AM EX
Retail Banking - SBI
Housing Loans - SBI
Fast Food joints - Pizza Hut
Coffee Outlets - Cafe Coffee Day
Airlines - Kingfisher
Lifestyle & Fashion Store - Westside

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