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Deciphering Buying Behaviour & Consumer Lifestyles for Marketing Decisions.
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Showing posts from April, 2009
Know CK Janu? Why am I not surprised?
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Why does the middle class matter?
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The rich aren't getting richer, that's bad
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'John Stewart effect' on Political opinion
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Differentiate or die? Pontiac, R.I.P.
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Voter apathy or Consumer decision?
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The Susan Boyle lesson in Branding
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The 'inclusion' that identity brings
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Wanna decipher India? Here's how.
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Why Michelle Obama can't sell magazines
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Indian roads and the existence of God
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In politics, 'Independent' means 'Positioning'
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Consumer relationships are about trust
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