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Deciphering Buying Behaviour & Consumer Lifestyles for Marketing Decisions.
Posts
Showing posts from September, 2007
Tiger vs. Dragon, Doing Business 2008
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The Erotic History of Advertising
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Drink your sorrows away? Fat chance!
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Sales Promotion Boom in Retail Stores
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Desi Luxury - Indians prefer local Luxury Brands
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Lessons from a Car shopping experience
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Scouting Report 2007 - Best places never heard of
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Smell and the nose of the beholder
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Fear Appeals and Social responses
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Brand's Core benefits for consumers
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Where's the pulp, Where's the consumer?
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Amul's revamped Chocolate strategy
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Targeting Religious Market segments
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Anatomy of pain and rememberance
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