Showing posts from October, 2007

God's own country

Innovation Addiction

Online Diwali Shopping

Retail bug bites small-town India

Brand contradictions

Medievel personal codes

The most effective Ads on Indian Television

Ray's weekend pick

Frames of Reference

ICICI Bank respects us and our money

N R Narayanamurthy on employees who leave

Price sensitive brand aspirations

Why Kirana stores will & won't survive

Tata Tea's rebranding lure & why it won't work

Polite, dangerous customers

The Ultimate Guide to Inflation

The bankrupt Kerala Government

Munaf Patel

The iconic Chicken tikka Masala

Cloakrooms and price displays

Ray's weekend pick

The landless march to demand their livelihood

Millionaires & Superbikes

Where's the pulp, where's the taste?

Word of Mouth Marketing

Income Pyramid in India

Gossip over truth, perceptions over reality

American Movie Habits

Ray's weekend pick

Rationalising Emotions

Inconvenient statistics

Ad exposure & sensitivity to price changes

It's the truth...think about it

The curse of 'systems'

Brand Equity and the Sales Promo. connection


E-commerce boom

The Alto Lesson

Still drinks consumption in India

Beer Consumption

The evolution of Dad

Yoga with care

Myanmar Myopia


Ray's weekend pick

Fall in global grain stocks

The cost of a name; renaming Bangalore

Top selling famous faces

Transfomational communiques & their moments of fantasy

Airline Service Quality on the wane

Choking the Retail Sunrise

Marital spats & Health

Shopper Marketing

Transformational power of Marketing Communiques

Remembering the 'Mahatma'

The future of Air Travel

Cellphone sans Frontieres