Premium Bubbly froths over in India

The Premium liquor market in India seems to be growing leaps and bound. BS reports that the fastest growing category in the Indian liquor market are the luxury spirits, especially champagne and sparkling, which have been slowly and steadily gaining steam.

The luxury wine and champagne market in India is pegged around 150,000 bottles out of which champagne accounts for 20 per cent and has been growing at a healthy rate of 25 per cent. LVMH’s Dom Perignon and Moet and Chandon are the most preferred brands in the champagne market. Indian firm Sula Vineyards’ Brut Champagne also has a strong market presence but does not figure in the premium segment. While a Dom Perignon starts at around Rs 8,000 and goes up to Rs 17,000, Finewninesnmore’s Canard Duchene costs between Rs 3,000 and Rs 6,000.


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