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Deciphering Buying Behaviour & Consumer Lifestyles for Marketing Decisions.
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Showing posts from August, 2017
Can an assessment of our buying habits be a peep into our state of mental well-being?
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Here’s what the Federal Bank Ad can teach you about your goals.
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Here’s the test Sarahah passed to get more than a million downloads.
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The Advertising feats of Udar Arogya & Sweat Slim Belt, & why it doesn’t matter.
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How Flipkart can stop wasting money on ‘cute stuff’, and instead delight buyers.
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The Marketing lesson in how Jet Airways got me to buy Josy’s book.
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Why Alphy is making wine, & why we do or buy.
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