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Showing posts from March, 2012

If You Think You're Lonely Now

The sanctimonious nonsense of Earth Hour

Thank God for the likes of Prof. Ross McKitrick. Here's what he thinks of 'Earth Hour'. I agree a hundred percent!

'Earth Hour: A Dissent

In 2009 I was asked by a journalist for my thoughts on the importance of Earth Hour.

Here is my response.

I abhor Earth Hour. Abundant, cheap electricity has been the greatest source of human liberation in the 20th century. Every material social advance in the 20th century depended on the proliferation of inexpensive and reliable electricity.

Giving women the freedom to work outside the home depended on the availability of electrical appliances that free up time from domestic chores. Getting children out of menial labour and into schools depended on the same thing, as well as the ability to provide safe indoor lighting for reading.

Development and provision of modern health care without electricity is absolutely impossible. The expansion of our food supply, and the promotion of hygiene and nutrition, depended on being able to irrigate fiel…

Mr. President, the marketer.

If you think Barack Obama was expressing solidarity with the grieving when he said, 'If I had a son he'd look like Trayvon', think again.

The president's statement has more to do with his reelection campaign that anything else. His statement is his masterstroke at connecting at an emotional level with his loyal audience, the blacks in America. Is it working? You bet. The other day Chaka Khan gushed on TV, 'Obama's words were 'beautiful'.

When it comes to Obama, his audiences are all ears as they think he spews gospel. It works because such receptivity comes with a suspension of sense. Its much like what happens to socialists when they put their faith in government. Its also much like what happens to consumers when they buy into marketer promises of 'care'.

Suspension of sense precedes buy-ins into emotive issues. The former happens because the recipient is emotionally charged. The blacks in America currently are charged up on the Trayvon issue. Bar…

The Decline of Literate Thought

'The tacit bond between teacher and student has now started to unravel. The covenant between the participants in the noble game of intellectual discourse must be predicated on the assumption of a possible mutual ideality, a striving to disengage the best self from the turmoil of appetitive claims and desires that obscure it. The teacher has to assume the role of committed intercessor, and the student needs to be willing to suspend an increasingly fashionable skepticism about the importance of humanistic scholarship and to struggle against the blandishments of a high-tech, instantaneous, digital milieu that will infallibly bankrupt him or her both materially and spiritually.

At the same time, many teachers have, by now, given up or become disablingly skeptical. Others teach not the curriculum but a politically correct travesty of what passes for genuine knowledge — Taqiyya for Kids, as Janet Tassel calls it in American Thinker, or Howard Zinn’s treasonably distorted history of the U…

Our obsession with us

There's no denying the decency and earthiness Sachin carries with him, both on and off the field. But when he says he doesn't play for records, I say, hmmm.

Does he?

Look at the statistics. The match which he got his hundredth hundred in, he scored at a pace of 4.6 runs per ever. Compare that with for example his teammates' scoring rate. Plus India lost. Now what does that say about Sachin and his comment on not playing for records?

You decide.

Don't for a moment be surprised at what Sachin did. That's what most of us would do. After all, decisions we take on and off the 'field' are meant to maximise on our payoffs. Take consumption decisions for example. All of them are engineered to ensure our needs are met in the best manner possible. When we purchase via comparisons, we are in effect trying to maximise on our value accrual from available alternatives. What we seek is the best product or service (read, solution to our need), for the money we pay.

When I hear …

The road to ruin, Budget 2012

So now we know how the government intends to take more of our money and squander it.

What has Budget 2012 done?

Given consumers enough reasons to cut back on spending, and investors enough of reasons to park their money elsewhere. Well, I am not surprised. What else can you expect from a socialist who dons the role of Finance Minister of the country?

Getting to Guetta

David Guetta expressed surprise at the turnout to his live performance at Bangalore.

My response?

David, don't be. The demographic that turned up, would have, even if Mickey came to town. I know that's an exaggeration, but the truth is David, it wasn't about you, it was about what they wanted. What you did was gave them exactly what they wanted. Foot stomping, deafeningly loud music, profanity laden numbers, bright lights; you're the package man!

It was natural they come.

They came.

Its nice to know you were surprised. I am glad there were the crowds, plus in the process you also reminded us what marketing really is. Knowing what consumers want, and then giving it to them.

By the way, even I dig some of your stuff David. Here's hoping you're back, man.

Kony 2012?

Attachment Parenting, meet Biblical Training

I have to admit I’ve become hugely addicted to 19 Kids and Counting. Michelle Duggar is the sweetest mom on the planet. Who doesn’t wish they could keep that pleasant tone of voice with their children at all times? I’m afraid mine are going to hear the smoke alarm and think it’s just me screeching. Michelle has quite a few more mothering years under her belt so I’m hoping her enviable character traits like patience, mercy and grace come over time. I made the biggest strides as a mother after connecting with a church and finding women of faith to help along the way. The biggest problem with most popular parenting advice is that it is not rooted in Biblical principles.

The Bible has been a source of wisdom for thousands of years, first in the Torah and later with the books of the Apostles. Unlike any parenting book written two years ago based on random studies with dubious backgrounds, the Bible has produced amazing people for the entirety of its existence. Dr. David Livingstone spent mo…

Kony 2012

Hooray to lousy Quality

'Sooner or later, people will figure out that in a capitalist system, information and transparency are as valuable, if not more valuable, than all the regulation of business that Washington can produce. There is a middle ground. You can have intelligent regulation and economic innovation by forcing bad players away from the table.'

The truth is, Adam, You can't! Intelligent regulation? What's that about? Protecting consumers? From who? Bad sellers, perhaps? Bad idea, Adam.

Here's why.

The first rule of quality says quality is as defined by the consumer. Not by you, or me, or a regulator. That means what may be bad quality to you, me, or an 'intelligent regulator', may be good quality to a particular consumer. And if our definitions of quality deny that c0nsumer the opportunity to buy, we deny him his right.

Consider this. Let say, in town A there's a seller X selling lousy chairs at dirt cheap prices. Lets say these chairs are known to break down in a month…

Modern Feminism

'Abortion, birth control, and promiscuous sex are the cornerstones of the modern feminist movement. Say that women shouldn’t sleep around with wild abandon, and you’re out of the club. Mention that you’re pro-life, and you aren’t allowed to call yourself a feminist. Do the unthinkable and suggest that women should pay for their own abortions and birth control, and you’re castigated as a woman-hating tool of the patriarchy. Feminists throw the word “choice” around and like to pretend that they fight so women can have different choices. The truth is, feminists will decide what kind of lifestyle is best for you, and if you have a problem with it, you better keep your mouth shut and your wallet open. Because not only do you have to approve of their whoredom, you’ve got to subsidize it also.

The worst part of the obsession with sluthood? The harm to women. For starters, one in five women currently have herpes. Rates of chlamydia among women have also skyrocketed, with almost three times…

The NO FLUKE Agenda

'In her testimony, Ms. Fluke claimed that, "Without insurance coverage, contraception, as you know, can cost a woman over $3,000 during law school." That's $1,000 per year. But an employee at a Target pharmacy near the university told the Weekly Standard last week that one month's worth of generic oral contraceptives is $9 per month. "That's the price without insurance," the employee said. (It's also $9 per month at Wal-Mart.)

What about Rush Limbaugh? I won't defend his use of epithets (for which he's apologized), but I understand his larger point. At issue isn't inhalers for asthmatics or insulin for diabetics. Contraception isn't like other kinds of "health care." Yes, birth-control pills can be prescribed to address medical problems, though that's relatively rare and the Catholic Church has no quarrel with their use in this circumstance. And the university's insurance covers prescriptions in these cases.


Corporations are People

Andersen Cooper can do the puppy dog look all he wants and tell me that mandating companies to pay for contraception isn't the same as asking taxpayers to pay for contraception; it still won't cut any ice with me.

Why? Because I've got enough sense to know corporations are people. They aren't what they are, as characterised by the likes of Andersen. Corporations aren't brick and mortar. And so when government mandates that corporations pay for contraception, they are mandating that a group of people pay for contraception intended for a group that works for them.

Now, how fair is that? For the record, if a corporation willingly wants to pay for their employees' contraception, or their pigeon feed, I like others won't say a word. After all, if shareholders want to give away money so people can have sex, or keep pets, who am I to raise hell?

Its important we realise that corporations and taxpayers are alike. The former's a set of people, the latter's the …


'The word “mature” is defined as “complete in natural growth or development,” also “fully developed in mind and body.” Left undefined is the standard for development.
Without here delving into the full philosophical proof, let us accept for the sake of argument that human maturity is the capacity to deal rationally with the facts of reality and to act to sustain your life and pursue long-term happiness. Consider, the reason children remain in the care of parents until they reach adulthood is because they lack the knowledge and experience to act rationally in pursuit of their own lives. Otherwise, they would have no need of parenting.
An animal is mature at a certain age, having developed to the point where its instincts and physical abilities are sufficient for it to act according to its nature without the aid of its mother. Human beings are different. We alone must utilize reason in order to survive.
By this standard, it is apparent to the casual observer that maturity is a rare tra…

Why Indian Americans vote Barack

That 80% Indian-Americans will vote Barack should not come as a surprise. After all, it isn't easy understanding or digesting Capitalism. Getting free markets into your blood, and government out of it requires that you abandon the 'taxpayer community is required to help me' mindset.
Capitalism thrusts the 'I am responsible for me' credo down everyones throats. That surely isn't palatable to those waiting for flesh and blood messiahs to give their lives direction. Barack's done a superlative job in plonking the 'I'll take care of you, cause you're an idiot' halo round his head, Plus, I am qualified he boasts, 'I've been a community organizer'. Indian Americans have taken to such talk lock, stock, and barrel and in doing so they have only reiterated what is in their blood. The belief in the 'collectivism' nonsense.
Remember, 'Yes We Can!'
There's enough evidence out there to show why it plays out this way. Take th…

Rush away from Rush?

Should advertisers be pulling out of the Rush Limbaugh radio show?

They should, if they think consumers based on their association with the show will skip buying their products and move to competitors. They shouldn't if they think such switches won't happen. In fact staying put may turn out be the better move because there's all chances that post the controversy Rush's show audience numbers may probably go north.

Rushing to abandon Rush's show may not such a smart idea. At least not his quickly. Its too early to judge. My gut tells me there's enough conservatives in America who agree with Rush's position while disagreeing with his choice of words.

Staying on the subject, think about it. Should the taxpayer be paying for someone else's contraception? Extend that to everything else. Should the taxpayer be paying for anything that another buys?

Who courage was

RIP., Andrew Breitbart.

Your courage, your passion, and your genius will be sorely missed.

Knowing Brooklyn is knowing her cries

Jaden brings home an animal mask he got at school. I put it on, only to hear Brooklyn shriek. I pull the mask off quickly as I can almost smell the fear in her shriek.
Its interesting how I've gotten to reading Brooklyn's cries right. I mean, I now almost know when she cries what its about.
At times she's faking it. She's actually trying to get us to pick her up. At other times, its a hungry cry. She needs to be fed. She's even woken up from her sleep with different cries. Disturbing dreams make her cry a certain way. The lack of her mother's comforting presence makes her wail. I can tell you, that sounds way different.
Its blown me away to know she cries in myriad ways.
Trying to understand human behaviour requires that we decipher the never-ending human cues we are exposed to, all around us. Parenting runs pretty much on the same lines too. Its about being receptive to the cues the kids give out.
Ditto in Marketing. The genesis to getting marketing right begins sq…