Indian Eve 's tipsy

Why more Indian women are taking to drink -
  • Economic independence, changed social environment have helped break down middle-class taboos against women drinking.
  • Work pressures, professional responsibilities, peer pressure, make many women drink several times a week.
  • A plethora of bars in metro cities with weekly ‘Ladies’ Nights’, easy availability of a wide range of drinks also fuel the drink habit.
  • Women drinkers account for a quarter of the Indian alcohol industry’s annual 15 per cent growth The majority of women drinkers drink more than the ‘safe alcohol limit’ every week.
  • Alcohol has a more toxic effect on women than on men. Women are also more prone to alcohol addiction.

Source : 'Swiggin' Janes' ; Outlook Magazine


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