India's most trusted brands

The 'Most trusted Brands' survey by ET has a new No. 1. Oral care brand Colgate’s run as India’s Most Trusted Brand has come to an end. The brand has finally lost its No 1 position in Brand Equity’s annual Most Trusted Brands survey — not to any FMCG brand, but to India’s leading mobile handset marketer Nokia.

Following a stellar four-year run, the Finnish telecom brand has climbed 70 ranks to become India’s No 1 trusted brand, according to this year’s survey.

  1. Nokia
  2. Colgate
  3. Tata Salt
  4. Pepsodent
  5. Pond's
  6. Lux
  7. Britannia
  8. Dettol
  9. Lifebuoy
  10. Vicks

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