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Deciphering Buying Behaviour & Consumer Lifestyles for Marketing Decisions.
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Situational Involvement of Consumers
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Deciphering Buying Behaviour & Consumer Lifestyles for Marketing Decisions.
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http://ibnlive.in.com/news/surat-mans-letter-to-ratan-tata-gets-him-a-nano/102578-3.html?from=tn
Interesting story. Its heartening to see the man at the helm tuned into consumer requirements. Goes to show the character of a company.
About Jaden; hope we can meet in Thailand soon :)