Skip to main content

We NEED Wal-Mart!

So there's some people in India who think Wal-Mart shouldn't be allowed to set shop here. Pray why? Because it seems the farmers and the kirana people will go under.

Now lets for a moment think they'll go under, what's the remedy? Keep Wal-Mart out and have me, the consumer suffer higher prices! Well, pray why isn't that a concern of anyone? Oh, I get it, I am prosperous enough to not buckle under higher prices! But then think about it. Isn't everyone a consumer? Shouldn't our maid for example, have access to lower prices? If that access comes via FDI driven organised format retail, I say bring it on! Now if you think our maid can't access the superstore location, its good news for the kirana. It can stay and cater to her.

The truth is, the anti Wal-Mart tirade is familiar nonsense from bleeding heart liberals and political opportunists who don't care to understand the power of free markets. Ditto for socialists, communists, and environmentalists.

What a pity.

For those who want to flee economic ignorance and understand the value of free market competition, this article titled, 'Has Wal-Mart buried Mom and Pop?' is a must read.


Anand Reddy said…
Hi Sir - Good article to enlighten people on FDI need for India. Can you please check the link provide are not working.

Ray Titus said…
Thanks, Anand. I've fixed the link. Thank you for pointing it out.


Popular posts from this blog

Situational Involvement of Consumers

There are two types of involvement that consumers have with products and services, Situational and Enduring. Situational involvement as the term suggests, occurs only in specificsituations whereas Enduring involvement is continuous and is more permanent in nature.

Decisions to buy umbrellas in India are driven by the onset of Indian monsoon. Monsoon rains arrived in India over the South Andaman Sea on May 10 and over the Kerala coast on May 28, three days ahead of schedule. But then, after a few days of rain, South India is witnessing a spate of dry weather. Temperatures are soaring in the north of India. The Umbrella companies in the state of Kerala are wishing for the skies to open up. So is the farming community and manufacturers of rural consumer products whose product sales depend totally on the farming community. The Met. department has deemed this dry spell as 'not unusual'.

India's monsoon rains have been static over the southern coast since last Tuesday because of a…

Prior Hypothesis Bias

Prior Hypothesis bias refers to the fact that decision makers who have strong prior beliefs about the relationship between two variables tend to make decisions on the basis of those beliefs, even when presented with the evidence that their beliefs are wrong. Moreover, they tend to use and seek information that is consistent with their prior beliefs, while ignoring information that contradicts these beliefs.

From a strategic perspective, a CEO who has a strong prior belief that a certain strategy makes sense might continue to pursue that strategy, despite evidence that it is inappropriate or failing.

Ref : Strategic Management : An Integrated Approach, 6e, Charles W L Hill, Gareth R Jones

Wearing Cuba means Walking Cuba

There's something ethereal about wearing 'Cuba'. Suddenly its the streets of Havana, smoke filled and lit by the groovin', more than the lights. The bars are packed to hilt and dreamy women seem to glide by. The feeling's beyond magical.

How did I get there?

Before I explain, I gotta tell you about the power of brands to take you places. Brands bring with them an ability to prompt you to conjure up the unreal. They can transform your reality into fantasy. And consumers are more than willing partners to brands as the drudgery they face in everyday life begs an injection of fantasy. Brands that operate in a zone of the unreal do the conjuring act as there's nothing else that consumers can call for, while making judgements. For instance, what should I be judging the lip paint on? Its colour and tone or its ability to turn me into a diva?

Cuba's a perfume. The moment I wear it, I am traipsing the streets of Havana. Its smoke filled bars I see. Its music I hear and…