Getting to Guetta

David Guetta expressed surprise at the turnout to his live performance at Bangalore.

My response?

David, don't be. The demographic that turned up, would have, even if Mickey came to town. I know that's an exaggeration, but the truth is David, it wasn't about you, it was about what they wanted. What you did was gave them exactly what they wanted. Foot stomping, deafeningly loud music, profanity laden numbers, bright lights; you're the package man!

It was natural they come.

They came.

Its nice to know you were surprised. I am glad there were the crowds, plus in the process you also reminded us what marketing really is. Knowing what consumers want, and then giving it to them.

By the way, even I dig some of your stuff David. Here's hoping you're back, man.


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