Skip to main content

Happy Father's Day.

As for me, I'm getting more comfortable with the idea of making demands on my children -- ages 8, 6 and 4.

This Father's Day, and for all the rest to come, here's what they can give me:

I want each of them to stop acting like an only child, and learn to share everything with their siblings, including their parents' time and attention;

I want them to get out of their heads this corrosive idea that the world revolves around them, and all that matters at any given moment of the day is what they want, need or feel; and

I want them to treat people better, starting with their family members, and then moving on to complete strangers, and not look down on anyone -- ever.

Of course, the rub is that this is what parents are for. It's our job to instill these values and teach children how to become good people. It doesn't happen organically. And it won't happen magically. It'll only happen if we set the standards and and lay down the law when they're not met.

And fathers have a special role to play in all of this. It's not easy being a good dad. In fact, it's exhausting. And it can often be frustrating.

In fact, frankly, a lot of fathers decide it is too hard. They give up, check out, hang back and essentially let their kids raise themselves. It's one of the reasons why we got into this mess.

The only way out is for fathers to get back in the game. We have to be present in our children's lives. Forget about being their friends. They have friends. They need fathers.

We have to be in our kids' faces, just like Grandpa and Dad used to be. And for the same reason -- because we care enough not to be anywhere else.

Happy Father's Day.

- Ruben Navarrette, 'Fathers, stop coddling your kids.'

Comments

Popular posts from this blog

Situational Involvement of Consumers

There are two types of involvement that consumers have with products and services, Situational and Enduring. Situational involvement as the term suggests, occurs only in specificsituations whereas Enduring involvement is continuous and is more permanent in nature.

Decisions to buy umbrellas in India are driven by the onset of Indian monsoon. Monsoon rains arrived in India over the South Andaman Sea on May 10 and over the Kerala coast on May 28, three days ahead of schedule. But then, after a few days of rain, South India is witnessing a spate of dry weather. Temperatures are soaring in the north of India. The Umbrella companies in the state of Kerala are wishing for the skies to open up. So is the farming community and manufacturers of rural consumer products whose product sales depend totally on the farming community. The Met. department has deemed this dry spell as 'not unusual'.

India's monsoon rains have been static over the southern coast since last Tuesday because of a…

Prior Hypothesis Bias

Prior Hypothesis bias refers to the fact that decision makers who have strong prior beliefs about the relationship between two variables tend to make decisions on the basis of those beliefs, even when presented with the evidence that their beliefs are wrong. Moreover, they tend to use and seek information that is consistent with their prior beliefs, while ignoring information that contradicts these beliefs.

From a strategic perspective, a CEO who has a strong prior belief that a certain strategy makes sense might continue to pursue that strategy, despite evidence that it is inappropriate or failing.


Ref : Strategic Management : An Integrated Approach, 6e, Charles W L Hill, Gareth R Jones

Wearing Cuba means Walking Cuba

There's something ethereal about wearing 'Cuba'. Suddenly its the streets of Havana, smoke filled and lit by the groovin', more than the lights. The bars are packed to hilt and dreamy women seem to glide by. The feeling's beyond magical.

How did I get there?

Before I explain, I gotta tell you about the power of brands to take you places. Brands bring with them an ability to prompt you to conjure up the unreal. They can transform your reality into fantasy. And consumers are more than willing partners to brands as the drudgery they face in everyday life begs an injection of fantasy. Brands that operate in a zone of the unreal do the conjuring act as there's nothing else that consumers can call for, while making judgements. For instance, what should I be judging the lip paint on? Its colour and tone or its ability to turn me into a diva?

Cuba's a perfume. The moment I wear it, I am traipsing the streets of Havana. Its smoke filled bars I see. Its music I hear and…